
Brooke Monk has become a fan favorite through her creative skits and bubbly personality, but the look with no makeup continues to be noted. In a digital environment saturated with filters, edits, and multi-style options, a pared-back Brooke allowing her self-assuredness to show is a message of authenticity. In the country she originates from, Brooke’s followers in Australia resonate with Brooke in a culture that favors beauty without make-up and where self-assuredness is a priority.
Brooke Monk is a social media star who was born in Jacksonville, Florida, on January 31, 2003. Her first videos on TikTok, which were sketches, lip-syncs, and everyday life experiences that people could relate to, became popular in 2019. She has more than 30 million fans on TikTok and millions more on YouTube and Instagram.
Brooke doesn’t show off her gorgeous side as many influencers do. Instead, she typically posts videos of herself without makeup and in normal clothes. This honesty makes her more relatable, and a lot of her Australian fans really like how confident she is in her natural form.
When Brooke is on social media with no makeup, her appearance is naturally refreshing:
Her no makeup selfies and casual videos express the same personality her fans love–fun, kind, and, most importantly, real. She does not appear overly styled; instead, she seems like a person you can approach at the beach or cafe in Sydney or Melbourne.
In a time when social media is defined by filters, editing apps, and perfect angles, Brooke Monk’s bare-faced appearances serve as a reminder that natural beauty shines in its own unique and charming way. A people known for their focus on authenticity and a more relaxed lifestyle, this comes as a refreshing reminder for Australians.
Deciding to go makeup-free on popular platforms takes courage. It communicates that beauty isn’t about being perfect, but rather, being comfortable in your own skin – something Australians resonate with strongly due to their culture of being at the beach, outside, and generally casual.
Brooke’s audience is regularly younger individuals, many of whom are in Australia. Going makeup-free creates a positive example for youth and young adults, encouraging them to embrace their own unique features, rather than succumbing to pressure from unrealistic beauty standards.
Brooke Monk has posted several casual clips and “no makeup” selfies that went viral on TikTok and Instagram. Because her posts do not include filters and heavy makeup, it is easy to feel that her selfies are ‘real.’ Fans consistently praise Brooke for looking great (developing a following of loyal fans) even when she is not wearing makeup, and often mention her genuine nature and natural confidence.
For an Australian audience, these viral selfies align with our cultural values of realness and trustworthiness, as well as a normalised sense of natural beauty and charm. Rather than conveying the polished glamour of staged selfies, a complementary feature of Brook’s selfies is that they feel real—like a captured moment of a friend rather than a posed influencer selfie.
Brooke Monk’s openness aligns naturally with this global trend and change in Australia, as we become more comfortable with embracing a natural look
A key reason why Brooke’s no makeup photos capture people’s attention is her beautiful glow. While not all of the reasons are public knowledge, there are a few things that could be contributing:
For Australians, protective skin care, sun protection, and healthy skin are held in higher regard – Brooke’s healthy skin reflects a culture that promotes skin-first beauty and a relaxed sense of well-being.
Though Brooke has not divulged a lengthy beauty care routine, there are a few straightforward habits she practices in her no makeup days that would resonate well with Australians:
Brooke Monk’s no makeup face is more than just the latest trend—it is a message that being yourself is far more important than putting on an image. For Australians who admire authenticity, Brooke’s no makeup confidence is a perfect messaging strategy.
For Brooke, whether she is sharing a casual TikTok, posting the latest trending selfie, or simply enjoying her life and time away from the media, the realization that makeup can add beauty, however, true beauty only comes through confidence, honesty, and just being real.






